Ohio Northern University’s Public Relations Student Society of America (PRSSA) chapter is hosting its annual one-day social media workshop on Friday, March, 22, 2024 in ONU’s McIntosh Center Ballroom. The workshop will be from 10 a.m. to 4 p.m.
This workshop for professionals and students will feature eight sessions to choose from and a keynote address by Amy Hertsenberg, associate director of media at Dooley Social Studio. Titled “AI-Powered Digital Mastery: Transforming Social Media Strategy & So Much More,” Hertsenberg’s presentation will focus on unlocking AI’s potential and how it is reshaping the digital marketing world. She will explore how AI enhances insights, automation, and personalization, enabling businesses and organizations to thrive in the digital age.